The MRA Marg police on Tuesday arrested Mrityunjay Prasad Gupta, CEO of Consolidated Private Limited—the company operating Maple, a well-known Apple retailer—for his alleged involvement in a Rs1.01 crore Apple iPhone 16 procurement scam. Gupta was taken into custody from Bengaluru and later produced before the Mazgaon court, which remanded him to judicial custody.
According to police, Gupta played a key role in the company’s operational and financial decisions and allegedly misused his authority to facilitate the fraud. Officials stated that he misled complainants by providing false assurances regarding the supply of iPhone 16 units and diverted the funds paid for procurement.
Gupta is the fourth accused arrested in the case. Earlier arrests included commission agent Sanjay Pradhan (61), Maple store manager Ibrahim Ansari, and Deven Devda.
The case originated from a complaint by mobile trader Imran Merchant, who was allegedly offered iPhone 16 units at Rs68,000 each, supposedly sourced from within Maple—an established Apple retail chain. Merchant later discovered that the assurances were fraudulent, leading to the police investigation.
Authorities are now looking into the financial trail and verifying whether more individuals were involved in the procurement scam.
